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Michigan Blue Magazine
Waterfront Living
Art Stop
Homes
Design Stars
Designer Notebook
Studio Visit
The Elements
Entertaining at Home
Adventures
Sky, Sand & Surf
Field Notes
Get Outdoors
Waterways
Headwaters
The Pike
Travel
HOUGHTON & HANCOCK: Off the Beaten Path
MICHIGAN: Storybook Stays
SAGINAW: Saginaw Surprises
GRAND HAVEN: A West Coast Favorite
Thumbs Up
Discoveries
NORTHERN TIP: For Fun, Rent a Pontoon
MICHIGAN LIGHTHOUSES: Mesmerizing Sights
UPPER PENINSULA: Upper Peninsula Escapes
GREAT LAKES: Cool Cruises
Dining Out
Dining Out
Tasting Room
Events
Magazine
Subscribe
Purchase Single Issues
Digital Edition
About
Advertise
Contact Us
Submit a Project
Sponsored Great Lake Stories
Issue Archive
Newsstand Outlets
Staff
Michigan BLUE Design Awards
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Marketing Needs Assessment
Marketing Needs Assessment
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*
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Last
Company
Website
Email
*
Phone
1. On a monthly basis, how much are you looking to invest in new marketing ideas?
Under $2,000
$2,000 - $5,000
$5,000 - $10,000
$10,000 - $20,000
Over $20,000
Explain:
2. What type of marketing are you currently doing right now?
Newspaper
Magazine
TV
Radio
Outdoor/Billboard
SEO
Paid Search
Managed Social Media
Paid Social Media
Digital Banners/Display Ads
E-mail Marketing
Other
Explain:
3. What do you or don’t you like about your current marketing strategy?
4. Tell us a little about your target audience(s) and the geography from where your customers reside:
5. What are the specific product(s) or service(s) you want to advertise?
6. Describe your ideal customer/client:
7. If we were to work together, how would you measure the success of your campaign?
8. Where do you feel your prospects spend most of their time?
Reading
Watching TV
Listening to radio
Google
Facebook
Instagram
YouTube
Other
Explain:
9. What would be your optimal Campaign Start Date?
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